Bentley (Brand Language)
The aim of this project was to learn the iconic Bentley brand language and seamlessly apply it to a household product.
Bentley Brand Research/
To learn more about Bentley, I needed to study their time-line, heritage, logo, and language. Learning this information would help my eyes and mind understand and recognize what Bentley is all about.
To further my understanding of Bentley I needed to define the primary, secondary, and interior identifiers.
Defining these features is important because it allows me to recreate them.